Hello, I'm Florian Ledard, a French student in MARKETING & INTERNATIONAL BUSINESS in Dublin (Ireland). My passion for entrepreneurship comes from my curiosity. Indeed, today we must quickly learn, progress and understand a wide range of topics, especially on digital marketing, which is evolving very rapidly.
My marketing skills allow me to define the strategy that you need to develop the positioning of your brand.
My computer skills allow me to offer you a customized experience with various medias.
My graphic skills allow me to provide you with quality visuals, tailored to your graphic charts and you needs.
« These are our values that lead to success in relational marketing, not our graduates. » Back to my academic background :
Courses exclusively followed in English. NCI’s BA (Honours) in Marketing Practice will allow me to understand campaigns, the strategies behind them and give me the skills to work in this fast-paced area.
With the distinction “Second year in work-linked training”. This training allowed me to intervene in all stages of marketing: market research, marketing strategy, commercial communication ...
Distinction "Good" and "European" The Bac ES is a balanced baccalaureate with economics, sociology, history, geography, math ... A series to deepen the understanding of the contemporary world.
« Those who want to succeed give themselves the means, the others find an excuse. » Back to my professional experiences (the main jobs are listed here) :
Set up communication tools to develop the notoriety of the brand “Trésors de Chefs”. Creation of advertising visuals, management of social networks, management of the website.
Set up the room and set up the tables for the service, greet the guests on arrival, set it up at a table, serve the dishes in the dining room, clear the tables, clean the restaurant room and store the dishes.
Work done in parallel with my studies (weekends and school holidays). Preparation and handling of packages for palletizing and commissioning starting area in cold preparations (-25 degrees).
As part of a project to finance a school trip, we have set up a "Box" project for the Christmas period. We wanted to make products from small productions accessible to curious and gourmets. We have reached our objective, fixed at 2500 €, which is the realization of 250 Gusta Box.
As part of my second year course, I had the opportunity to be present at a trade show. This experience allowed me to discover what really goes on, both to organize and to animate this kind of event. I was able to meet new people, talk to these people, gather their opinions and advance on my professional approaches.
During this 4-week-long internship, I was able to put into practice my theoretical knowledge acquired during my training. At the professional level, this experience has enriched my knowledge on the different steps to arrive at the signing of a contract, on the management of the objectives that I had set myself.
This experience was aimed at proposing a project to meet a need in the fields of innovation, to work in a team for 48 hours, and to present it to a jury of professionals. The challenge ? Demonstrate the potential of the startup as a whole (innovative product / business plan / communication plan / mix-marketing).
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